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Technics starts its own fashion collection
From mid-October, fans of the brand will be able to express
their passion with a handle in the wardrobe. Then, with the limited Technics
Collections, the popular brand's first own fashion line will be launched.
The offer ranges from trendy T-shirts to stylish trench coats. The designer pieces pick up on the values that have always shaped the core of the Technics brand. Minimalist design, creativity and elegance ensure a timeless look that is reflected in two collections. Based on the legendary Technics turntables, the 1200 Collection combines the highest quality with creative designs for relaxed street style. With premium materials and minimalist design, the Grand Class Collection refers to the current reference class models in the high-end segment.
Michael Langbehn, Head of PR, Media and Sponsoring is looking
forward to the upcoming launch of the collections: “Like hardly any other
brand, Technics stands for emotion and passion combined with technical
precision and the highest quality standards. The Technics Collections combine
all these facets and not only represent the brand perfectly, but also convey
the entire attitude towards life that audiophiles around the world associate
with it. "
The Technics Collections will be available online
(shop.alpha-collections.com) from mid-October and will also be available in
selected lifestyle stores.
The entire collection was developed by the fashion company
Alpha Collections in close collaboration with Technics. With its products, it
stands for responsible treatment of people and nature. The materials used meet
the highest criterions of sustainability, quality and durability.
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